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Two words: cool & dark. Pyramid Ales and Lagers, like many quality craft beers, are not pasteurized. While this helps them taste fresher and more full-flavored, it also means that extended exposure to warm temperatures may cause them (especially if they are unfiltered) to taste, well, less fresh. So keep 'em cool! As for the dark part, let's just say that sunlight can negatively affect some brews (it makes 'em smell "skunky"). That's why we put our beers in light-blocking brown bottles and take extra caution to keep them out of the way of direct sunlight.
Note: If you're deliberately trying to mature a strong beer such as Snow Cap - ales containing more than 7 percent alcohol (by volume) are best suited for such treatment - then be sure to store it in a cellar-like environment (around 55 degrees F) rather than an ice-cold refrigerator. Corked bottles should be kept on their side, crown-capped bottles stored upright.
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